Alabama Youth Soccer and Trace Enter Strategic League Partnership

BIRMINGHAM, AL (Sept 15, 2021) - ASA + Trace Enter Exclusive Partnership Providing Unique Video Services and Discounted Pricing For Its Clubs in Alabama.

by Reann Dvorscek

Reann works with Trace to educate clubs and partners on utilizing video to generate club awareness and increase player engagement.

ASA + Trace Enter Exclusive Partnership Providing Unique Video Services and Discounted Pricing For Its Clubs in Alabama

BIRMINGHAM, AL + AUSTIN, TX (Sept 15, 2021) – The Alabama Soccer Association (ASA) and Trace are excited to announce an exclusive partnership for the upcoming 2021-2022 season. As the Official Video Services Partner, Trace will provide ASA members with the ability to automatically film and edit games, create shareable recruiting profiles with Trace iD, and receive custom Trace Workshops for both players and coaches.

Alabama Soccer Association is the state’s largest youth soccer organization. It serves as the governing body for youth soccer in Alabama on behalf of the United States Soccer Federation and has over 15,000 registered youth players statewide.

“We are beyond excited to begin this partnership with Trace and offer more resources to our Alabama State League teams and coaches,” says Executive Director, Jennifer Pfeiffer. The ability to easily review match film and share individual footage with players will allow them to further assist players in reaching their full potential. In turn, we hope this aids in our members’ ability to raise the level of play within Alabama.”

Trace allows teams to combine automated filming, personalized moments, player performance data, and recruiting all in one platform that is seamless to navigate and easy to share. Trace does not require any additional editing, allowing clubs to offer immediate video content for their players to send to college coaches and maximize their exposure for recruiting purposes.

If you’re an ASA member and want more information about Trace, sign up here for our informational Summer Workshop: How ASA Teams Can Make the Most of Soccer Game Video.

“We’re excited to be partnering with The Alabama Soccer Association, says David Lokshin, CEO of Trace. “They are clearly dedicated to the development of youth soccer players in Alabama, and Trace is happy to team up with an organization who strives to provide their members with unique opportunities for player development and recruiting.”

Trace is now the Official Video Services Provider of Alabama Soccer Association. All ASA member clubs will have access to exclusive packages and pricing. 

ASA joins over 130 other clubs and organizations that have partnered with Trace for large-scale adoption within their organization.

Interested in Trace for your soccer team? Fill out the form below and we’ll send you more information.

About Trace:
Trace is a sports technology company that is changing the way teams and clubs film and consume soccer video. Trace uses a robot camera, GPS sensors, and powerful software to capture your match footage, generate tactical playlists, and deliver each player’s moments directly to their inboxes after each game. Trace is the most affordable way to have your own film crew, editing team, and video analysis staff at your fingertips. 

Twitter: @traceupInstagram: @traceup  |  Facebook: /traceup

Maggy Mahalick | Head of Strategic Partnerships

About Alabama Soccer Association: 
As the Alabama affiliate of US Soccer and US Youth Soccer, Alabama Soccer Association (ASA) is a non-profit and educational organization whose mission is to foster the physical, mental, and emotional growth of players of all ages by creating and increasing opportunities for wholesome participation.  ASA has a current membership of over 15,000 registered players statewide for youth, 1,800 adult, and approximately 2,000 active coaches, referees, and administrators.

Instagram:@alabama_soccer | Facebook@alabamayouthsoccer | Twitter:@alabama_soccer

Gavin Owens | Technical Programs Assistant

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