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Cincy Soccer Club Partners with Trace for Actionable, AI-powered HighlightsBy Charles LaCalle
Charles works with Trace to educate teams and parents on using video effectively for player development and recruiting.


Cincy Soccer Club Partners with Trace for Actionable, AI-powered Highlights

CINCINATTI, OH + AUSTIN, TX (Aug 25, 2022) Cincy Soccer Club and Trace are delighted to announce the formation of a new club partnership, which will initially outfit the club with four Trace cameras.

Trace’s all-inclusive platform is an easy, seamless solution to the hassle of filming, editing, and organizing game film. Powerful AI software creates engaging, short-form videos that players and parents actually want to watch. This video is a powerful tool for learning and improving from game to game. For families, the video is a priceless keepsake of each player’s soccer journey.

Trace not only delivers personalized player moments, tactical team playlists, and performance data after every game. Trace also gives players and coaches resources to help them do more with their moments and with their time on the field. That includes Trace iD, Trace’s easy-to-use individual platform for recruiting and development. Cincy Soccer Club teams also benefit from professional insight through custom Trace workshops and webinars and curated educational content on Trace Academy.

“Trace changes video review from “watch this game” to “here’s all the moments where I was involved in the play. And we think that’s the difference between a novelty item and a tool that will drive player development.”

Brett Dickson, Director of Communications at Cincy SC
GPS Tracers
Trace AI powered camera

Since 2015, Cincy Soccer Club has stood out from other clubs by prioritizing the four key values in their EPIC framework for developing not only talented, but also well-rounded players: excellence, player development, integrity, and community. This commitment to the values of excellence and player development led them to Trace.

Trace is the most advanced tool for developing players. When players actively watch and engage with game film, they can take learning into their own hands, and coaches can teach players to be more accountable. With automatic playlists sorted by each player, coaches spend less time creating lesson plans and more time doing individualized, one-on-one instruction with teams.

“With Trace, coaches can provide more individualized feedback for players,” stated David Lokshin, founder of Trace. “Coaches can easily find teachable moments for every player because Trace eliminates the work of editing game film. Players can learn more quickly, and coaches can spend more time on the field providing instruction to their players.”

Multicam Technology

With MultiCam from Trace, any Cincy SC parents can record the game on their phones using the Trace app, and Trace will sync that video with Trace footage so that players can see the game from multiple vantage points.

The action around the goal or certain positions can be difficult to see at times. MultiCam gives parents the power to capture angles that showcase their own child in the best light, no matter their position on the field. This enables parents to create exceptional highlight reels from any number of angles.

The Trace – Cincy SC partnership will give Cincy SC players and coaches all the tools they need to develop to their fullest potential. Cincy SC joins the 200+ clubs and organizations that have partnered with Trace to provide their players with the best resources for development and college recruitment.


Want more info on Trace?

About Trace:
Trace is a sports technology company changing the way teams and clubs film and consume soccer video. Trace’s revolutionary all-in-one platform uses AI technology, GPS sensors, and powerful software to automatically capture and organize match footage, generate tactical playlists, and deliver personalized moments to each player. An elite resource for player development and college recruitment, Trace is the most affordable and effective way to have your own film crew, editing team, and video analysis staff at your fingertips.


Twitter: @traceupInstagram: @traceup  |  Facebook: /traceup



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"Great technology that gives you personalized video clips and some analytics too."

Parent, CO Rush Elevation FC 08 G Premier